All posts tagged: Anna Branten

Polution spewing from smokestacks

Posted on Aug 3, 2025 at 08:21 by scott truitt

Value extraction is not innovation

I have a new Sunday morning ritual: reading and reflecting on all the posts and links I saved over the previous week because I wasn’t in the headspace or didn’t have the time to give it. I saw an intro to a piece from Anna Branten—somehow, I had not come across her work before—and instantly knew I would love it. Surprising no one who knows me, her conclusion resonated the most: We must stop treating value extraction as innovation. When a company builds its success by underpaying creators, outs

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